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1). Chasing Value Versus Growth A lot of opinions had been thrown regarding the benefit of value investing versus growth investing. The proponents of each styles of investing insists that their method is superior over the other. I believe that each has its own merit. Being a proponent of value investing, let me state the case for value investing. First, value investo... 2). Determining Your Target Market When you want to market your products or services, the first thing you need to do is to determine your target market. Once target market is determined, you can then use the four P in marketing to decide how to approach your target market. The Four P referred here is product, price, place (distribution) and promotion. So, why is target... 3). Discovering Turnaround Candidates There are many types of investment methodology out there. All of them has their own merits. I for one, personally like to invest in turnaround stocks. What is turnaround stocks? They are normally companies that are experiencing problems (hopefully short-term), and a lot of people are not willing to wait for those companies to recover. ... 4). Emotion In Investing Humans are all emotional being. We do not always make decisions rationally. Emotion is part of us as investors. Investors might feel better towards stocks at certain point or they might feel that owning stocks are risky and avoid it at all cost. Investors may also feel attached towards a specific company and continue owning the stock w... 5). Fair Value of A Common Stock A lot of discussions have been devoted towards finding fair value of an investment. The goal of every investors is to find undervalued investment and sell it when it reaches fair value. Admittedly, this is the hardest part of investing. So, what is fair value? Fair value is a point where the price of an investment reflect its earning power. 6). Having Content Is Not Enough We have heard of such a phrase where 'content is king'. This applies to online marketing. The reasoning is that by offering useful information to the web community, google will rank it higher. Having lots of relevant content will in essence propel your website ranking and this will drive more visitors to your site. I agree that having... 7). How to Use Annual Report There are many steps in calculating the fair value of a company. However, before we even do that, it is imperative to know how a company earns its profit. Does it do that by selling to consumers? licensing its technology to other companies? or extracting natural resources from the ground? The sensible way to do it is by reading the com... 8). It Pays To Be Stingy We all know the importance of savings for the future. A dollar a day would have grown into $ 508,000 after 50 years. This assumes a 10.5 % annual return. There are other ways to boost our retirement account other than cutting your expense by a few dollars a day. But first, you have to understand the importance of boosting just one perc... 9). Life Without Reciprocal Link After the latest google update codenamed Jagger, reciprocal link has less relevancy than ever before. Many have abused this system before and there are even sites that thrived by offering link exchange programs. Reciprocal linking occuring naturally is not wrong in any way. But, many that reciprocate take advantage of the fact that a s... 10). Marketing Your Online Content As a webmaster, we need to actively promote our site. There are lots of ways to do that, both ethical and unethical. We don't have to resolve to unethical ways of marketing our site such as spamming, reciprocal link farms, page generation software and the like. The search engine algorithm will eventually catch up with that. That still leaves us wit... 11). Net Income Over Cash Flow Some Financial Analysts argue that using cash flow will provide a more accurate picture in determining the fair value of a common stock. What gives? They reason that investors should follow where the cash is. Cash flow will track the flow of cash in and out and this is the reason business exists; to get cash. Things are not that simple... 12). Paid Per Click Versus Link Popularity There is a lot to be said regarding Paid Per Click Advertising and Link Popularity. I will briefly explain the two and the merit of each. Paid Per Click Advertising, simply abbreviated as PPC Advertising, is performance based advertising where advertisers spend money for every visitors that go to their website, depending on their objec... 13). Positive Net Cash Every investor's goal is to find undervalued investment and then sell it when it reaches fair value. To find the fair value of a common stock, we need to predict the profits generated by the stock over a period of time. This prediction may not be accurate. After all, nobody can know the future with 100% certainty. When things unexpectedly turn ugly... 14). Quelling Your Investment Fear Investing can be dangerous yet profitable endeavor. Many people have been burnt and decide not to ever invest again. This is the primary fear for investing in anything. They may give you excuse such as 'I don't have enough money' or 'I don't know where to invest'. But the number one fear is always the fear of losing money. If a novice investor know... 15). Setting Your Goal For 2006 New year brings new beginning and new expectation. This is the time where people get things straight and set new goals for the coming months. For most, their goal for the year is to set their finance in order. Once they have done that, they will normally try to invest their money to increase their life savings. That is good. When you have more savi... 16). Seven Benefits Of Niche Article Directories In marketing, friends will never be enough. There will be plenty of people willing to offer you help and guide you to increase your site's link popularity. One of these folks are article directories website. In particular, niche article directories will give you plenty of advantages. What is a niche article directory? This is a web directory that a... 17). The Difference Between Down and Out As turnaround investors, I prefer to invest in companies that are down but not out. This is important because a lot of times, investors misunderstood the two. Often times, these two types of companies are trading near or at their 52 week low. But the similarity ends there. Company that is Down. This is the company that experienc... 18). The Folly of PEG Ratio Price Earning Growth (PEG) Ratio is the ratio of a company's P/E with its growth rate. A lot of analysts have concurred that a stock is fairly valued when its PEG ratio equal one. This means that if a stock has a P/E of 10 with a growth rate of 10%, then the stock is trading at fair value. How many of you have seen this kind of stateme... 19). The Four P in Online Marketing For those of you taking marketing classes, I am sure you are all very familiar with the 4 P's of marketing. They are Products, Place (Distribution), Promotion and Price. When you are marketing your website, you need to be aware of this four P. This four P helps you market your site effectively, just like when you are opening a retail store. ... 20). The Value Of A Brand Brand name of a product has certain value to a company. How do we value a brand and how does it affect the fair value of a common stock? There is no definite way of doing it since a brand is worth more to some than to other people. Brand is valued in the balance sheet under 'Intangible Assets' or 'Goodwill'.. Each company values their ... 21). Valid Ways To Increase Your Link Popularity Link Popularity is one way to build traffic into your website. The idea is initiated by Google cofounder noting that if one website A points to another website B, this implies that website A is endorsing B on its own website. Therefore, the better a website is, the more links pointing to that particular site. This concept is now known ... 22). Volatility, So What? Earning Season is always volatile to stock prices. Traders jerk in and out depending on the outcome of the report. For example, Texas Instrument (TXN) reported that its third quarter earning of 2005 rising 12% year over year. And yet, TXN fell after hour due to weak forecast. The game now is the expectation game. If the company beats, share price n... 23). When To Buy And Sell The mechanism of buying and selling is quite easy. It is as easy as pressing a button in front of your computer screen. The question of when investors should buy and sell warrant a more detailed analysis. When to sell: Ideally, we should sell when a stock reaches its fair value. There are 9 other reasons to sell but I won't cove... 24). Your Prey for 2006 As 2005 comes to an end, investors celebrate the coming new year and bring new expectation with it. As investors, we try to sell our losing investment before the year ends and sell our winning investments after the new year. This is to receive the benefit of early tax deduction and deferring our tax liability. Either way, after selling your investm...